Friday, 1 February 2013

In what ways does your media product use, develop or challenge forms and conventions of real media products?



1. a shot that shows a link between lyrics and/or music and visuals
2. a shot that typifies the way a record company would want their artist to be represented
3. a shot that illustrates how your video uses music genre
4. a shot that shows an intertextual reference
5. a shot that demonstrates your use of camera
6. a shot that demonstrates your use of lighting
7. a shot that demonstrates your use of mise-en-scene
8/9. Two shots which you feel demonstrate something which shows you have watched other music videos



1) This shot of the character doing sit ups combines well with the lyrics as when the lyrics say, "Try a little harder", the character on his next rep comes up with a weight in his hand. Combining the visuals with the lyrics is important as it adds another element to the music video to make it that much more thoughtful, intelligently made and interesting.


2) This shot of the drummer shows the musician to be wearing jeans and white trainers. This is how the record company would want their artist to be represented due to the genre of the band and due to the way the band sing and make music with the use of rap.


3) This shot for me defines how are music video includes examples of how we have thought about representing genre in our music video. The acoustic guitar appears often in our music video due to the fact that this instrument fits well with the sound of the music made and is the same type of guitar used by the actual band. The genre of Hip Hop associates well with the symbolic use of an acoustic guitar.


4) This shot of  close up of a pianist playing a piano was influenced by a shot similar to this used in a music video by The Gym Class heroes. As mentioned before, the clip caught our eye due to the use of instruments in their music video.We decided to include many shots of instruments throughout our music video as shots of the band playing the instruments in various different music videos is a typical convention in the music industry.


5) The close up of the main character picking up a heavy weight was done to show the development of the characters strength. As portrayed at the beginning of the video where the character isn't as strong, this contrasting shot works well to show how he has succeeded due to his hard work.


6) This silhouette shot shows are use of lighting well due to the fact we have created a way of getting the silhouette look we wanted through the use of putting a light box behind are character in a dark room. The light surrounds the character whilst making the character a silhouette, giving a great shot which shows are use of lighting within our music video.

7) A shot which I thought portrayed the use of mise-en-scene well, is the establishing shot where we see the character walk in the gym.This shot works well as it shows the audience the surrounding's of which the character works in, whilst also carrying on with the walking sequence which takes place before this clip.

8/9) These two shots were both influenced from the same video which was a weightlifting montage of an athlete and what he does in his training. All his clips were in black and white and produced a great outcome. The characters head in his hands represents the character's thoughts and the emotional side to training. Similarly to these, the shot of the character sitting on his bed thinking has similar meanings. Both clips have a lot of importance in our music video and were both influenced by other videos.

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